There are many article marketing strategies proffered by internet marketing consultants and coaches. The majority of these methods work - when consistently and systematically applied in the context of a strategic marketing plan. However, if you're like many entrepreneurs and executives I meet, you want to know how to get the most leverage from your article marketing for the least amount of effort. The answer is to re-purpose your articles for online video marketing presentations.
The importance of online video today
Online video marketing is simply one of the most effective strategies for lead generation, prospect conversion and profit maximization on the internet today. Studies have shown that no other digital content format gets as much engagement and word-of-mouth buzz as informative, relevant (and partly entertaining) video content.
So what does this have to do with your article marketing?
The key is to convert your articles into online videos. By converting your article content into videos, you can literally explode the amount of traffic and influence you generate online without cannibalizing your previous efforts. By injecting personality and some entertainment value into your videos, you can harness the power of viral sharing online in ways that most articles can never do for you.
Why do videos work so well?
Videos work because people like people. People like to see other people in their authentic, individual state. As technologically developed societies move forward, I believe that heavy levels of technology-driven isolation makes people yearn for more human contact - a need that they reflexively seek to solve using the same technologies that may have created the need in the first place. Video fills this need to connect like few other methods of communication can.
Article Source: //EzineArticles.com/4821352
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