I am extremely happy and proud to let you know that TweetDeck has been acquired by Twitter. We completed the deal on Tuesday and are now in the process of “joining the flock”.
The past three years have been an epic journey, with many highs and lows, accompanied by the constant thrill of never really knowing what to expect next. We’ve grown from one team member and a single user, to a team of fifteen and a user-base of millions. The reason for this growth is simple – our unwavering focus on providing high-quality tools and services for the Twitter-centric power-user. This has always been our core audience – the most active, influential and valuable users of Twitter and social media in general. Quality over quantity.
It is precisely for this reason that Twitter has acquired TweetDeck. The mainstream Twitter user-base is well catered for by twitter.com and the official mobile clients. And by becoming part of the official platform, TweetDeck will now fill that role for brands, influencers, the highly active and anyone that just needs “more power”.
Change may well be inevitable, but we remain the same team, staying in London, with the same focus and products, and now with the support and resources to allow us to grow and take on even bigger challenges.
I’d like to finish with a big thank-you to all our investors for their support and guidance over the past few years, especially Betaworks, TAG, SV Angel and PROfounders. And of course a huge congratulations to the whole TweetDeck team – I’m extremely proud of you and this is a huge win for us all.
Time to celebrate!
Iain
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