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IT for Decision Makers Ecommerce – The Internet and Business

IT for Decision Makers
Ecommerce – The Internet and Business

Group Activity


1. Break plenary into groups of 3-5 members.

2. Each group is allocated a number and given a business activity from the list below. The members of the group are owners / board members of the business and have the task of developing an e-commerce strategy for their business. They have to come up with the following.

3. Choose a business activity from the list below:

• Large Tourist Resort

• Remote Eco Tourism resort.

• Fish Export Company

• Game Fishing

• Handicrafts

• Fine Art

• Government Department for Trade


4. For your business
• Give your company a name.
• Identify your target market.
• Why would you use the web to reach them?
• Choose a Domain Name
• What content would you have on your website?
• Who will develop your website?
• Who will manage your website?

Identify your costs.
Identify potential impact on revenues.

5. Present findings to the plenary session.





Create Date : 06 กุมภาพันธ์ 2554
Last Update : 6 กุมภาพันธ์ 2554 10:40:00 น. 0 comments
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