U.S. bishops plan PR campaign to soften image
U.S. bishops plan PR campaign to soften image
ATLANTA (Reuters) - U.S. Catholic bishops announced plans on Thursday for an ambitious public relations drive to soften and shape their image and reach out to the younger generation using social media. In a lively session at their national conference in Atlanta, several bishops expressed dismay that they are slow to get their talking points across and are perceived as too confrontational. The recent Vatican crackdown on the largest organization of U.S. nuns turned into a public relations "debacle" for the bishops, said Cardinal Sean OMalley of Boston. ...
//news.yahoo.com/u-bishops-plan-pr-campaign-soften-image-183420785.html
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